Foundation
Logo
This section explains how to use the Dropbox logo and its system across our three main applications: See, Buy, and Use.
Use
Logos in products
Logos in products serve two purposes: to identify the product and to provide a link to its root. While the Dropbox glyph can be used on its own outside of products, all in-product logos must include the full wordmark. This is especially important for newer products with less brand recognition.
The global header and app launcher exemplify in-product logo usage.
Badging
For products in alpha and beta phases, it’s important to make users aware that the product they’re using isn’t as stable as more mature products. This sets reasonable expectations and encourages users to reach out if they find bugs. To communicate alpha and beta status, we include accessory badges next to logos that represent products in these earlier phases.
A badge can be included directly next to the logo or the product name
Dos and Don’ts
Include a badge if a product is alpha or beta.
Don’t omit the badge for unstable products.
Use the Dropbox glyph only to represent Dropbox.
Don’t use the Dropbox glyph to represent other products.
Use the provided global glyph colors.
Don’t recolor logos arbitrarily.
Use a wordmark or a glyph close to the product’s name.
Don’t use a glyph on its own.
Use a logo to represent a product.
Use a single logo.