Visual Imagery
Iconography
Our design ecosystem includes a range of iconography. This section details the purpose of each type and how they should be applied.
On this page
Hero icons
Hero icons are used in large-scale applications to clearly explain the benefit and utility of a product or feature. Use them in Buy communications when you require a more descriptive, large-scale icon format.
Pictograms
Pictograms have slightly more detail than UI icons and are not clickable.
Don’ts
Don’t use an icon where it’s not appropriate.
Don’t use an icon with the wrong text.
Content icons
Content Icons are used in abstract UI to present a simplified representation of our products to prospective customers in an intelligible, relevant, and true-to-product way.
